A Cure for the Common Condo

The symptoms: a washed-out palette and a down-and-out vibe. The Rx: a little reconstructive surgery, followed by a heavy dose of wallpaper, fabric, and paint

Florida condo exterior
Photographer Dominique Vorillon; Stylist Heather Chadduck

The Problem

Picture the ubiquitous, mundane mid-rise beach condo. That’s just what decorator Phoebe Howard, the tastemaker behind Mrs. Howard and Max & Company (in Jacksonville, Atlanta, and Charlotte), encountered when she took on this Ponte Vedra Beach, Florida, project.

The directives? Brown, yes; wicker, no. “That was hard,” Phoebe says, “because you naturally go to wicker and blue and white for a beach house.” But because Phoebe eschews clichés, she was up to the challenge.

More Ways To Get Coastal Living



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100 Comfy Cottage Rooms 

Develop your coastal cottage’s style by following these simple tricks.

Lacy curtains, fresh florals, and plenty of monogrammed pillows are just a few of the feminine touches that give this room its calming and sweet mood. Pieces scored at thrift stores and flea markets were refreshed with paint, then artfully applied to achieve the shabby-chic distressed look.