A Cure for the Common Condo

The symptoms: a washed-out palette and a down-and-out vibe. The Rx: a little reconstructive surgery, followed by a heavy dose of wallpaper, fabric, and paint

Florida condo exterior
Photographer Dominique Vorillon; Stylist Heather Chadduck

The Problem

Picture the ubiquitous, mundane mid-rise beach condo. That’s just what decorator Phoebe Howard, the tastemaker behind Mrs. Howard and Max & Company (in Jacksonville, Atlanta, and Charlotte), encountered when she took on this Ponte Vedra Beach, Florida, project.

The directives? Brown, yes; wicker, no. “That was hard,” Phoebe says, “because you naturally go to wicker and blue and white for a beach house.” But because Phoebe eschews clichés, she was up to the challenge.

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