If you’re escaping to the shore this season, here’s a not-so-surprising news flash: You are most definitely not alone. According to vacation rental management site Vacasa, a whopping 70 percent of Americans planning summer getaways this year have their hearts set on the coast (and on 4th of July weekend, apparently). But while tried-and-true warm-weather destinations are great for those searching for a buzz-worthy scene, others might prefer their vacays with a larger dose of alone time. Luckily, Vacasa rounded up options for both—a list of their most booked summer cities along with their travel expert-approved, under-the-radar counterparts. Here are the beachy faves that made the cut.
Most Booked: Miami
Hidden Gem: Daytona Beach
If you’re craving some Florida sun with a healthy dose of activity, Daytona Beach is a lively escape that’s far from the vibe of a major metropolis. While the beach town just south of Jacksonville has attracted Spring Breakers and racing fans for years, it’s also a mecca for families, surfers, and plain old sun seekers, with 20 miles of wide sandy beaches to explore (by foot, bike, or car).
Most Booked: Playa del Carmen, Mexico
Hidden Gem: Tulum, Mexico
Thanks to its blissful beaches and easy non-stop flights to Cancun, Playa del Carmen has transformed into one of the most popular resort towns along the Yucatan peninsula. While it’s neighbor to the south is far from undiscovered—its well-preserved Mayan ruins have tempted travelers for decades—Tulum remains “much less commercialized,” according to Vacasa. Here, you’ll trade in mega-resorts for smaller eco-friendly stays, plus restaurants and stores with a more authentic feel.